I am passionate about transforming user experiences in B2B, SaaS, AI and edge computing realms

I believe that truly effective products and services are the result of close collaboration between Design, Engineering, and Business. With extensive experience as a Service, User Experience, and Product Designer in both private and public sectors, I specialize in leading design processes that bring digital products to life.

My Core Focus Areas

User-Centered Design: I create seamless, engaging interfaces that genuinely connect with users and deliver tangible results.

Service & Experience Design Advocacy: I champion holistic user journeys and elevate service excellence at every touchpoint.

Educational Leadership: As a mentor, I empower teams to harness the full potential of UX for strategic growth.

My Approach

Conducting qualitative research to understand user needs deeply

Designing intuitive digital experiences based on genuine user interaction

Building and testing interactive prototypes to optimize usability

Creating detailed design briefs and working closely with engineers and UI designers


Let’s connect to explore how a thoughtful UX strategy can elevate your digital products. I’m always excited to exchange ideas and discover new opportunities to make a meaningful impact.